Zhanggongjiu

The first "Jiangxi Industrial Tourism Demonstration Site" in southern Jiangxi Province was officially established in Jiangxi Zhanggong Liquor Co., Ltd. and began to accept tourists. This is the only enterprise in our city that has been approved to set up an industrial tourism demonstration site, filling the gap in industrial tourism in our city. Behind the first "Jiangxi Industrial Tourism Demonstration Site" in southern Jiangxi is a symbol of the enterprise's own strength. The development of industrial tourism project itself is the confidence of enterprises in their own strength. The garden plant construction of Zhanggong wine industry in Jiangxi won the honor of "one big and four small" quality project in Ganzhou, which is obviously worth learning from other enterprises. "The construction of' Jiangxi Industrial Tourism Demonstration Site' in Zhanggong Liquor Industry will greatly promote other enterprises to improve their own production environment and technological level and improve product quality. It can be said that the demonstration effect is greater than the economic benefit," said the relevant person in charge of the Municipal Tourism Administration. Since the industrial tourism project was launched, Zhanggong Liquor Industry has received many corporate delegations to visit, and the latest one was the Tsinghua University EMBA Gannan Entrepreneur Doctor Group. After the visit, the senior managers of these enterprises spoke highly of the management and technological level of Zhanggong Liquor Industry. The school-enterprise linkage has enriched the connotation of industrial tourism. In mid-October last year, the School of Economics and Management of Jiangxi University of Science and Technology signed an agreement with Jiangxi Zhanggong Liquor Industry, which will provide a practical platform for college students. In the Museum of Wine Culture, Zhanggong Liquor Industry carefully restored the original appearance of Wanyuan Liquor Store, the predecessor of Ganzhou Distillery, and resumed its function of selling wine. At present, Zhanggong wine industry has developed a series of exclusive tourism products, namely Zhanggong King regional culture, Hakka culture and red culture tourism wine, highlighting the local characteristics of southern Jiangxi. "At present, the sales momentum of our tourism products is very good. Of course, tourists buy voluntarily, and we never force consumption. After all, this income has little impact on us, and we pay more attention to the role of the whole tourism project in promoting Zhanggong brand," marketing director Huang Xiaohua told reporters.
Reprinted with attribution： https://cnlocality.com/(Chinese Specialty Products)